Introduction

At Price Industries (“Price”), we understand the importance of protecting your personal information and have created this Privacy Policy to outline our practices concerning the collection, use, retention, and disclosure of the personal information that is gathered through the use of our website and/or any products and service offered by Price (our “Services”). We use your personal information to provide and improve our Services, enable you to navigate our site and use our Services, and respond to your inquiries. By using our website and/or our Services, you agree to the collection and use of information in accordance with this Privacy Policy.

The security of all personal information collected is very important to Price. Price values your trust and will work to protect the security and privacy of any personal information that you provide to us. The questions and answers that follow outline the main points of the Price Privacy Policy.

What is considered personal information?

Personal Information is any information that relates to an identified or identifiable individual, including as such term is defined in the applicable law.

What information is collected by Price?

We collect Personal Information through your use of our Services, for example, when a user visits the Price website, when we provide our Services, when users download content, through the use of cookies, interactions with our customer support, when you sign up for marketing or communications, make inquiries regarding our Services, make a purchase, or, in certain instances, we may also acquire Personal Information (including personal, demographic, behavioral and indirect information) about you from third parties with whom we have a business relationship.)

Depending on how you use our Services, we collect different types of Personal Information from you:

Contact Information: such as your name, email address, phone number, address, and country of residence;
Account Information: such as login credentials (related to your account), username, password, account profile information, and browsing history;
Transaction Information: such as purchase and order information and payment details, including debit or credit card details, bank account details, and billing address;
Device Information: technical information associated with the device you use, such as the device type and model, system language, browser type, geographical location via IP address, HubSpot Analytics or Google Analytics, operating system, and technical identifiers that identify the device you use, such as IP address, IDFA (identifier for advertisers), and other unique identifiers;
Products Information: usage information such as physical and environmental surroundings of the location where you use any of our connected products;
User Content: such as information related to customer satisfaction surveys, customer requests or queries, and other content you may create, such as posts on our Social Media Pages, along with any related name, username, alias, or other account information;
Physical Location: your physical location that can be derived from your IP address, your interactions with our emails, or your manually selected location, zip code or postal code, depending on your preferences;
Professional Characteristics: such as your trade, industry, employment status, profession, work or trade skill levels, employer information, and experience;
Demographic Characteristics: country of residence, affiliation, industry, profession, trade, and gender;
Usage Information: such as information concerning your browsing behavior, your purchasing patterns and trends, and engagement, such as how long you visit a page, what links you click on, what pages you visit, how many times you visit a page and how long it takes for you to come back;
Preferences: your preferences, based on viewed and recommended products, your preferred language, and your preferences regarding marketing communications and use of cookies;
Social Media Information: your name, email address, photo, and any other information that may be or you make accessible to us when you connect your social media account to your user account;
Relationship History: details of your contact with us, as well as order history;
Other Personal Information that you provide us.

To improve the quality of our Services and to provide you with a better user experience, we may combine the information you submit with information provided by third parties. In certain cases, we also receive Personal Information about you from other sources, for example: publicly available information, from publicly available databases.

Google Analytics

The Site also uses Google Analytics, a web analytics service provided by Google, Inc (“Google”). Google uses cookies to help us analyze how visitors use the Site. The information generated by the cookie about your use of the Site is generally transmitted to and stored on a Google server. Google uses this information for evaluating your use of the Site, compiling reports on the Site activity, and providing us with other analytic services relating to our websites and internet use. Google will not associate your IP address with any other data held by Google.

You may manage and opt out of Google’s use of cookies by visiting Google’s Ads settings and selecting the appropriate settings in your browser. However, please note that if you do so, you may not be able to use the full functionality of our website. Alternatively, you can prevent Google’s collection and use of data by downloading and installing the browser plugin available at: http://tools.google.com/dlpage/gaoptout?hl=en and/or opt out by visiting www.networkadvertising.org/choices/ or www.youronlinechoices.com.

For more detail on how Google uses data obtained through the Site click here.

For what Purposes is Personal Information collected and processed by Price?

We use your Personal Information to the extent necessary to achieve the purposes described below.

Provide Services

In order to provide and improve our Services, we process your Personal Information you provide us in order to provide you with the Services you request from us in a personalized and efficient way, including: 1) opening and arranging access to your registered account, and updating and maintaining the information in your account; 2) utilizing the functionality of any smart devices, including geolocation-based requests (such as physical and environmental surroundings of the location where the products are being used); and 3) sending you administrative information related to your account, such as changes in our terms, conditions and policies.

We will engage in these activities to manage our contractual relationship with you, and/or to take steps at your request prior to entering into a contract.

Process Orders and Returns

In order to process your orders or returns, we process your Personal Information in order to process your orders and returns, including warranty and product registration, related payments, exchanges or refund requests.

We will engage in these activities to manage our contractual relationship with you, and/or to take steps at your request prior to entering into a contract.

Provide Customer Service

We process your Personal Information in order to follow-up on your customer service requests, provide services, and maintain our relationships with our clients, such as to provide you with assistance, and handle your inquiries and complaints.

We engage in these activities to manage our contractual relationship with you.

Send You Marketing Communications and Tailor Our Content for You

We use your Personal Information you provided us, including any inferences we infer about you using such information, to identify your preferences and tailor our content and recommendations for you, send you personalized advertising and marketing related communications about our Services, new products and other news about our company.

If we have a prior relationship, we may send you communications about products and Services that are similar to products and Services you requested information about or purchased before. You will be able to opt out from marketing communications at all times.

We may obtain your consent in certain instances, including when legally required, to send you marketing emails using the information described above. We will use the Personal Information outlined above to ensure that the marketing content is tailored to your interests. If you no longer wish to receive these marketing communications, you are free to unsubscribe at any time by selecting the “Unsubscribe and Manage Preferences” option at the bottom of any of our marketing communications, by emailing us at PrivacyOffice@priceindustries.com, calling toll free at 1-833-240-6878, or by making a request through this online form Privacy Office Information Request.

Where applicable, we have a legitimate business interest in sending you marketing communications and organizing and communicating promotions.

Improve Our Products and Services

We use your Personal Information to improve the efficiency of our Services, to develop new products and Services, to identify usage trends, and to determine the effectiveness of our marketing campaigns. Similarly, we may use your Personal Information for quality and training purposes.

Where applicable, if we process your Personal Information to improve our products and Services, we do this for the preservation of our legitimate interests to continuously improve our products and Services to ensure that you have the best experience possible. Where legally required, we will obtain your consent for such processing activities.

Keep Our Services Safe From Misuse and Illegal Activity

We may use your Personal Information to keep our Services safe from misuse and illegal activity. This includes conducting security audits, verification that our internal processes function as intended and are compliant with legal, regulatory or contractual requirements, monitoring for and prevention of fraud, and verification that your use of our Services is compliant with our terms and conditions of purchase and is in no other way inappropriate or illegal.

Where this is the case, we process your Personal Information as necessary for the fulfillment of our statutory duties and obligations and, where applicable for the preservation of our legitimate interests or the legitimate interests of our partners or of a third party to prevent misuse and illegal activity, such as fraudulent transactions.

Comply With Legal Obligations

We use your Personal Information as necessary to comply with our legal obligations. This may include instances where we have received a reasonable request from competent law enforcement agents or representatives, judicial authorities, governmental agencies or bodies, including competent data protection authorities. For example, we may be required to collect and transfer your Personal Information to our financial institution or payment service provider to allow your financial institution and the payment service provider to comply with their legal obligations, such as obligations under applicable anti-money laundering and counter-terrorism financing legislation.

Similarly, we may share your Personal Information, after considering your privacy interests and other factors, with law enforcement or judicial authorities, as evidence or if there are justified suspicions of any unlawful act or crime committed by you through our Services or other interaction with us. Such action may be necessary, for example, to conform to legal requirements or comply with legal processes, including laws outside of your country of residence; to enforce or apply our terms of use and other agreements, including for billing and collections purposes; to protect our property rights and safety or property rights and safety of a third party, our affiliated companies, or the public in general; or to stop any activity that we consider illegal, unethical or legally actionable. Where we process or share your Personal Information for these purposes, we do this to comply with our legal obligation.

Does Price share a user’s personal information with other companies?

When you purchase or use our products or Services, your Personal Information may also be processed by third parties, who process your Personal Information on our behalf in order to provide you with our Services and to improve them. This includes, but is not limited to, product registrations, providing website hosting, data analysis, information technology and related infrastructure provision, advertising and analytic services.

Price may from time to time share personal information with individuals or other companies, as follows:

For the purpose of sales and providing our Services through manufacturing and distribution representatives.
For the purposes of having other parties process personal information on our behalf, we may provide personal information to trusted persons or businesses, such as our subsidiaries and affiliates, contractors, service providers, and other third parties we use to support our website and the provision of our Services.
When we have a good-faith belief that access, use, preservation, or disclosure of your Personal Information is reasonably necessary: (a) to satisfy any applicable law, regulation, legal process, or enforceable government request; (b) to enforce applicable terms of service, including investigation of potential violations thereof; (c) to detect, prevent, or otherwise address fraud, security, or technical issues; or (d) as required by law, to protect against harm to the rights, property, or safety of Price software, its users, or the public.
We may share with third parties certain pieces of aggregated, non-personal information, such as the number of users who viewed a certain page on our website, for example, or how many users clicked on a particular advertisement.

We will only engage third parties for the processing of your Personal Information to the extent this is necessary to achieve the purposes as set out above. Our third-party processors are only allowed to process your Personal Information on our behalf and upon our written instructions. We select our processors with due care and contractually oblige them to observe the safety and integrity of your Personal Information.

What are cookies and how does Price use them?

When you visit Price’s website, a small file called a "cookie" is placed on your computer automatically to collect information. A cookie is a small text file containing a unique identification number that is transferred from a website to the hard drive of your computer so that the site administrator may identify your computer and passively track its activities on the website. This unique number identifies your web browser to our computer system whenever you visit Price’s website.

Cookies allow Price to automatically remember your web browser when you visit our website. To help serve you better, Price generally uses cookies to measure statistics such as audience size and traffic patterns.

You may adjust your web browser preferences to alert you when a cookie is sent or received or to refuse certain non-essential cookies altogether. Keep in mind that certain sites and services will not function properly if you set your browser to refuse all cookies.

Where is a user’s Personal Information stored?

Your information, including Personal Information, is processed at Price’s operating offices and in any other places where the parties involved in the processing are located. This means that this information may be transferred to and maintained on computers or servers located outside of your province, state, country, or other governmental jurisdiction where the data protection laws may be different than those from your jurisdiction.

Your consent to this Privacy Policy followed by your submission of such information and/or your use of this website and/or our Services represents your agreement to that transfer.

What kinds of security procedures are in place to protect against the loss, misuse, or alteration of your information?

We take reasonable administrative, physical and electronic measures to safeguard your Personal Information from unauthorized access or inappropriate use by third parties. Please be aware, however, that no method of transmitting and storing information over the internet is completely secure. Accordingly, we cannot guarantee the absolute security of any information.

You are ultimately responsible for the security of your personal computer. Please take care when using and storing information on it. Price recommends that you do not divulge your passwords to anyone.

May I review or exercise other rights regarding the Personal Information Price has about me?

Price provides its users the ability to access, update, and edit their Personal Information in their user profiles or that Price otherwise has on record at any point provided that Price can authenticate their identity. To review your personal information, or to make another request, such as accessing, objecting to processing, changing your consent options, editing, restricting, deleting personal information, or asking us about our privacy practices, you can contact us by emailing PrivacyOffice@priceindustries.com, calling toll free at 1-833-240-6878, or making a request through this online form Privacy Office Information Request. We will respond to your request within 30 days or 45 days (depending on the governing jurisdiction) from the date that your request was received.

Depending on where you live, you may also lodge a complaint with a supervisory authority if you consider that Price’s processing of personal information infringes applicable law.

How long does Price keep my personal information?

Personal information is kept by Price until it is no longer required or a request is made by the individual to have their personal information removed. Once personal information about a customer is no longer required by Price to fulfill the purposes for which it was collected, it is shredded or disposed of in a manner that safeguards its confidentiality.

Will Price’s Privacy Policy change?

We may make changes to this Privacy Policy from time to time, so please review it periodically. We will update the effective date of the Privacy Policy at the time a change is made. We will notify you of any changes by posting the changes on our website or our Services or notifying you by email. The revised Privacy Policy will become effective when we notify you of the revised Privacy Policy. Your use of the Services following these changes means that you accept the revised Privacy Policy.

What about links to other sites?

This policy applies only to information collected within the Price website or through our Service that link to this policy. Although the Price websites may contain links to other websites, Price is not responsible for privacy policies that these other websites are governed by. It is recommended that when visiting any other website, users thoroughly review the privacy policy governing such websites before submitting any personal information.

Does Price collect personal information from children?

Our Site is not directed to children under 16 and we do not knowingly collect Personal Information from children under 16. If we learn that we have collected Personal Information of a child under 16 without verification of parental consent, we will take steps to delete such information from our files as soon as possible. The PriceIndustries.com website is not intended for use by children. If you are under 16 years of age, you should not use our Services nor provide any information to Price in any manner, including through the use of this website.

How do I accept this Privacy Policy?

By using the PriceIndustries.com website or its Services, you signify your acceptance of this Privacy Policy. If you do not agree or are not comfortable with any policy described in this Privacy Policy, you should immediately discontinue use of the Price website and our Services.

Where can I get more information about the Price Privacy Policy?

For additional information related to this Privacy Policy, you can contact us by emailing PrivacyOffice@priceindustries.com, calling toll free at 1-833-240-6878, or by making a request through this online form Privacy Office Information Request.

For California Residents:

Individuals who are residents of California have additional rights under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act and accompanying regulations (collectively, the “CCPA”).

This section of the Privacy Policy describes the Personal Information we collect or process about California residents in connection with our Services, how we use, share, and protect that Personal Information, and what your rights are concerning Personal Information that we collect or process.

In this Section, “Personal Information” has the same meaning as under the CCPA, California Civil Code Section 1798.83: information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal Information does not include information that has been de-identified or aggregated.

Personal Information We Collect and Share, and For What Purpose

In the past 12 months, we have collected the Personal Information described above in the section titled “What information is collected by Price.”

As described in detail above, in the past 12 months, we have used your Personal Information for a variety of business purposes to operate, assess activity on, and improve the performance of our site, and as described in the section above titled “For what Purposes is Personal Information collected and processed by Price.”

In the past 12 months, we have disclosed the following categories of information for the corresponding business purpose to the third parties listed below:

Category of Personal Information	Categories of Third Parties to whom the information is disclosed for Operational Business Purposes	Business Purpose for Disclosure
Personal Identifiers: Information such as your name; username; email address; phone number; mailing address; IP-address; position title, company name	Affiliates; service providers/vendors; professional advisors; authorized manufacturer representatives, distributors and resellers; third parties in connection with contractual obligations.	To provide the Services
Internet or other network activity information: Information regarding your interaction with Services; geolocation information; links you use or web pages you visit; other applications; browser type; internet service provider (ISP); cookies; and mobile device information including device identifier or other information.	Affiliates; vendors; manufacturing representatives; professional advisors; authorized manufacturer representatives, distributors and resellers, legal authorities, government agencies, and regulators	To ensure compliance with company policies; to create and maintain cybersecurity controls; to ensure compliance with legal obligations.
Commercial information: Information including records of personal property, products or services purchased, obtained, or considered, transaction information, purchase history and financial details.	Affiliates; vendors; manufacturing representatives; professional advisors; authorized manufacturer representatives, distributors and resellers, legal authorities, government agencies, and regulators.	To provide the Services; process orders; advertising and marketing the Services.

In the last 12 months, we have made the following disclosures of Personal Information to third parties. Please note that for the purposes of CCPA, these disclosures may constitute a “sale” or “sharing” of your Personal Information.

Cookie data and website analytics has been disclosed to our business partners, authorized manufacturers and distributors for commercial purposes.

Your Rights as a California Resident

Under California law, users who are California residents have specific rights regarding their Personal Information. These rights are subject to certain exceptions described below. When required, we will respond to most requests within 45 days unless it is reasonably necessary to extend the response time.

Right to Disclosure of Information

You have the right to request that we disclose certain information regarding our practices with respect to Personal Information. If you submit a valid and verifiable request and we confirm your identity and/or authority to make the request, we will disclose to you any of the following at your direction:

The categories of Personal Information we have collected about you;
The categories of sources from which the Personal Information was collected;
Our business or commercial purpose for collecting, selling, or sharing that Personal Information;
The categories of third parties with whom we share that Personal Information; and
The specific pieces of Personal Information we collected about you.

Right to Delete Personal Information

You have the right to request that we delete any of your Personal Information collected from you and retained, subject to certain exceptions. Upon receiving a verified request to delete your Personal Information, we will do so unless otherwise authorized by law.

Right to Opt Out of the Sale or Sharing of Your Personal Information

You have a right to opt-out of the sale or sharing of your Personal Information as the terms are defined by the CCPA. You can exercise your rights to opt-out by making a request through your account settings, this online form Do Not Sell or Share My Personal Information or by visiting the "Do Not Sell or Share My Personal Information" link in the footer of our website.

Right to Non-Discrimination

You have the right not to be discriminated against for the exercise of your California privacy rights described above.

Right to Correct Inaccurate Information

You have the right to request that we correct any inaccurate Personal Information about you. Upon receiving such a request, we will use commercially reasonable efforts to correct the inaccurate Personal Information.

How to Exercise these Rights

You may submit a verifiable consumer request to us for disclosure or deletion of Personal Information by contacting us through email at PrivacyOffice@priceindustries.com, calling toll free at 1-833-240-6878, or by making a request through this online form Privacy Office Information Request.

In order to protect your privacy and the security of your information, we verify consumer requests by requesting identification documents and other documentation necessary to confirm your identity. Any additional information you provide will be used only to verify your identity and not for any other purpose.

Shine the Light Act

We do not disclose personal information to third parties for their direct marketing purposes.

Authorized Agent

You may designate an authorized agent to make requests on your behalf. You must provide an authorized agent written permission to submit a request on your behalf, and we may require that you verify your identity directly with us.

Opt-out Preference Signals

In addition to the privacy controls described above, we recognize Global Privacy Control signals where legally required. A Global Privacy Control (“GPC”) is a browser setting that a user can set in order to send a signal to each website visited regarding the user’s privacy preferences, such as not to share or sell user’s Personal Information. If your browser or browser extension has GPC enabled, the Site will automatically recognize that signal and opt you out of the sale of your Personal Information. For more information about GPC and how to implement GPC opt-out preference signals, please visit Global Privacy Control.

Additional Privacy Notice to Colorado, Virginia, Utah and Connecticut Residents

This section provides additional details regarding the Personal Information that we collect or process about Colorado, Virginia, Utah and Connecticut residents, and describes your rights pursuant to the Colorado Privacy Act, Virginia Consumer Data Protection Act, the Utah Consumer Privacy Act and Connecticut Data Privacy Act.

In the last 12 months, we have made the following disclosures of Personal Information to third parties. Please note that for the purposes of applicable state laws, these disclosures may constitute a “sale” of your Personal Information

Cookie data and website analytics has been disclosed to our business partners, authorized manufacturers and distributors for commercial purposes.

Your Rights

Under Colorado, Virginia, Connecticut and Utah law, users who are residents of these states have specific rights regarding their Personal Information. These rights are subject to certain exceptions described below. When required, we will respond to most requests within 45 days unless it is reasonably necessary to extend the response time. Subject to certain limitations, you have the following rights:

Right of Access: You have the right to confirm whether we process your Personal Information and request to access to such Personal Information.

Right to Deletion: You have the right to request that we delete Personal Information we have collected about you.

Right to Data Portability: You have the right to request that we provide you with your Personal Information in a portable format.

Colorado, Connecticut and Virginia only:

Right to Correction: You have the right to correct inaccuracies in your Personal Information.

The Right to Opt Out.: You have the right to opt out of targeted advertising, the sale of your Personal Information and profiling in furtherance of decisions that produce legal or similarly significant effects.

At this time, we do not process your Personal Information for purposes of profiling in furtherance of decisions that produce legally or similarly significant effects concerning a consumer, and therefore, such opt-out rights are not available.

How to Exercise These Rights

You may submit a verifiable consumer request to us for disclosure or deletion of Personal Information by emailing us at PrivacyOffice@priceindustries.com, calling toll free at 1-833-240-6878, or requesting through this online form Privacy Office Information Request.

In order to protect your privacy and the security of your information, we verify consumer requests by requesting identification documents and other documentation necessary to confirm your identity. Any additional information you provide will be used only to verify your identity and not for any other purpose.

In the event that you are not satisfied with the outcome of your request to exercise one of your rights above, you may appeal our decision by contacting us at PrivacyOffice@priceindustries.com. If additional information is needed for your appeal, we may request you to provide additional information.

You can exercise your rights to opt-out by visiting “Do Not Sell or Share My Personal Information” link in the footer of our website. You can exercise your right to opt out of targeted advertising conducted using cookies by changing your cookie preferences.

Contact Us About This Privacy Policy

You may address all communications to us by emailing PrivacyOffice@priceindustries.com, calling toll free at 1-833-240-6878, or by making a request through this online form Privacy Office Information Request. Please include your name, phone number or email in all communications and state clearly the nature of your request.

Authorized Agents in Colorado and Connecticut

If you want to make a request as an authorized agent on behalf of a Colorado or Connecticut resident, you may use the submission methods noted above. As part of our verification process, we may request that you provide, as applicable, proof concerning your status as an authorized agent. In addition, we may require the individual on whose behalf you are making the request to verify their own identity or your permission to submit the request.